Year:
2019

In celebration of International Day of the Girl, Malala Fund launched the #WatchHerShine campaign, which focuses on the power of female creators to inspire audiences to learn and challenge expectations of girls and women.

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A group of YouTube creators from around the world — including Monika Gobaira, Ebony, Kati Morton, Gita Savitri Devi, Danielle Bainbridge and Karen Polinesia — are helping to kick off the campaign. Through videos and social media posts, they’re raising awareness about girls’ education and encouraging their followers to donate to Malala Fund through YouTube’s “Donate” button. 

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As the Digital Producer, I was leading the production and partnership between the YouTube creators and Malala Fund.